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Excellence in Digital Marketing for over 15 years

Expertise in Web Strategy, SEO, Paid Digital, Social Media, Email Marketing, UI/UX Design, and Analytics.

Driving strategic business growth through comprehensive, multi-faceted digital marketing approaches.

15+

Years of
Experience

725k+

Web Conversions Generated

About

Data-driven insights, high-quality content, and innovative strategies drive business growth

Mark is a seasoned digital marketing leader with over 15 years of professional experience in the field. Throughout his career, he has developed deep expertise across various facets of digital marketing, excelling in assessing, consulting, and executing high-performing programs in both corporate and agency environments. Mark's approach combines data-driven strategies with creative solutions to drive remarkable results for businesses. His extensive knowledge and proven track record make him a valuable asset in today's ever-changing digital landscape.

resume

My Experience

August 2020 - Present

Vice President, Digital Strategy

SpiderBoost

June 2017 to August 2020

Director of Digital Marketing

rbb Communications

October 2014 to June 2017

Manager, Digital Marketing Strategy

Valpak/Cox Target Media

January 2013 to October 2014

SEM Analyst

AutoWeb.com

October 2010 to December 2012

Digital Marketing Consultant

MarkCBaldwin.com

Skills

My Specializations

Leadership

Team Building & Development
Strategic Planning & Vision Setting
Project Management & Execution
Conflict Resolution & Mediation
Performance Coaching & Mentoring
Change Management
Effective Communication & Presentation
Stakeholder Engagement & Relationship Management
Decision-Making & Problem Solving
Goal Setting & Achievement Tracking

Website Design & Strategy

Conversion Rate Optimization
(UI/UX) User Interface/Experience Design
E-commerce Management
Landing Page Optimization A/B & Multivariate Testing
Web Server Administration

Organic Search

Keyword Research & Analysis
On-Page Optimization (e.g., meta tags, content optimization)
Technical SEO (e.g., site speed, mobile-friendliness, schema markup)
Link Building & Backlink Strategies
Content Strategy & Development
Competitor Analysis
SEO Audits & Reporting
Local SEO
Analytics & Performance Tracking

Paid Digital Media

Paid Search Advertising (e.g., Google Ads, Bing Ads)
Display Advertising (e.g., banner ads, programmatic advertising)
Social Media Advertising (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads)
Remarketing/Retargeting
Paid Media Strategy & Planning
Campaign Management & Optimization
Budget Management & Allocation
Ad Copywriting & Creative Development
Performance Analysis & Reporting
Audience Targeting & Segmentation

Creative

Web Design
Graphic Design
Ad Design
Creative Workflow & Operations
Creative Direction

Email

Email Campaign Strategy
List Segmentation
Email Design & Creation
Email Automations
Subject & Content A/B Testing
Deliverability Optimization

Social Media

Social Media Strategy Development
Content Creation & Curation
Audience Targeting & Segmentation
Engagement & Community Management
Influencer Collaboration
Brand Voice & Messaging
Social Listening & Market Research
Crisis Management & Response

my skills

My Advantages

92%

Figma

85%

Framer

80%

Webflow

90%

React

86%

WordPress

70%

Laravel/PHP

The Landing Page Guide

My Book

The Landing Page Guide - A Conversion Experience (2017)

Written by Mark Baldwin

Get The Guide >>

45 Pages

testimonials

My Feedback

Eliott Large, MBA

GenAI Program Manager Amazon

Since Mark came on board with Valpak, I have seen his personality, skills, and knowledge have a positive effect on his department and the company as a whole. Mark brings a valuable positive attitude towards managing relationships with colleagues as well as his customers. His ability to see business opportunities in the digital environment can only be rivaled by his technical prowess. I would highly recommend Mark as a leader and strong contributor to any team.

Scott Dollar

CEO Ideal Technologys

I have known B-WIN since 2009 when he was hired at Data-Tech to transform our company into an internet and social media marketing monster. I have not been disappointed. Mark has an eye for detail and a passion for planning for success. He is an extremly valuable resource for both Data-Tech and Graphics Tech. Top Notch!

Will Merritt

Sales Team Lead Union Home Mortgage Corp.

Mark is awesome. He will get you the results for your website ASAP. Best money can buy. He is an expert in SEO and SEM. Simply the best.

Andrew Faraone

Web Developer Symphonic Distribution

Mark is a valuable asset to any company and has been the main source of Graphics-Tech's Growth over the past 6 months. Mark took the company and restructured it from the ground up! His knowledge of Internet Marketing and current technology keeps him ahead of the competition. I enjoy working with Mark and he makes all his employees feel like they are part of the team.

Working with the best

pricing

My Pricing

basic

Have design ready to build?
or small budget

$49 / hours

Need your wireframe
Design with Figma, Framer
Implement with Webflow, React, WordPress, Laravel/PHP
Remote/Online
Work in business days, no weekend.
Support 6 months

pick this package

premium

Not have any design?
Leave its for me

$99 / hours

Don't need wireframe or anything
Design with Figma, Framer from scratch
Implement with Webflow, React, WordPress, Laravel/PHP
Remote/Online
Work with both weekend
Support 12 months
Your project alway be priority
Customer care gifts